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Thanks to growing efforts to welcome more immigrants to move to New Brunswick, there are plenty of opportunities cropping up for workers and businesses alike. One of these initiatives is the Atlantic Immigration Pilot Program which aims to address specific labor market shortages in the Atlantic Provinces (Prince Edward Island, Nova Scotia, New Brunswick and Newfoundland & Labrador). So far, the pilot has worked so well that it’s been extended for another two years to increase the number of foreign nationals available to fill open vacancies.
The influx of internationals (in line with government plans to welcome over a million workers into the national economy within the next three years), as well as unfolding developments in the local economy, have garnered interest from international businesses. These businesses are searching for a stable and committed workforce, something that is easily found in the province of New Brunswick.
Why New Brunswick?
New Brunswick is one of Canada’s smaller regions but is also its fastest-growing region. Bordered by the Atlantic Ocean, the province is full of natural wonders, making for a stress-free and serene environment. Residents are also only ever 10 minutes away from their workplace on weekdays or the ocean on weekends thanks to the emphasis on efficient public transport.
Cost of Living
The quality of life versus the cost of living in New Brunswick is difficult to beat with the average housing price starting at $165, 500 and the median income in the province being $59, 347. Residents also benefit from other national benefits such as free basic education as well as free public healthcare. This helps businesses attract and retain employees much easier in this region due to the quality of facilities and other utilities.
Top Industries
The top sectors in this province are education, fintech, digital health, cybersecurity and a fast-growing IT industry with over 100 firms already established. Companies that are opening branches and investing in the local economy include IBM, Tech Mahindra and HCL. There are over 3, 000 vacancies available to workers at any given time and there is a whole list of in-demand occupations provided by the province that need to be filled by immigrants.
| In-demand Occupations - New Brunswick | |
|---|---|
| NOC | Occupation |
00012 | Senior Managers in Financial Communications & other business-related services |
| 30010 | Healthcare Managers |
| 60030 | Restaurant & Food Service Managers |
| 11101 | Financial & Investment Analysts |
| 11200 | Human Resources Professionals |
| 12100 | Executive Assistants |
| 65210 | Travel and Accommodation |
| 12102 | Purchasing Agents & Officers |
| 13110 | Administrative Assistants |
| 12200 | Accounting Technicians & Bookkeepers |
| 21222 | IT Analysts & Consultants |
| 22220 | Computer Network Technicians |
| 21231 | Software Engineers & Designers |
| 21223 | Database Analysts & Data Administrators |
| 21232 | Computer Programmers & Interactive Media Developers |
| 42202 | Early Childhood Educators & Assistants |
| 51114 | Translators, Terminologists & Interpreters |
| 62010 | Retail Sales Supervisors |
| 62101 | Retail & Wholesale Buyers |
| 63200 | Cooks |
Ways to Immigrate
There are many ways to immigrate to Canada and specifically to move to New Brunswick but the most popular and direct routes include the Provincial Nominee Program (PNP) and the Express Entry system’s federal programs.
Provincial Nominee Program
The Provincial Nominee Program (PNP) was designed to address specific labor market shortages in the 11 Canadian provinces that participate. New Brunswick also offers its own streams for unskilled, semi-skilled and skilled workers wanting to settle in this region.
| NBPNP Streams | |
|---|---|
| Stream | Description |
| Express Entry Labor Market Stream | For candidates who are interested in applying for a Provincial Nomination from inside the Express Entry system which uses an Expression of Interest (EOI) system. |
| Skilled Workers with Employer Support Stream | For candidates who have a full-time, permanent job offer from an employer in New Brunswick. |
| Post-Graduate Entrepreneurial Stream | For candidates who have graduated from a recognized Canadian institution in New Brunswick and have acquired/started a business in the province. |
| Entrepreneurial Stream | For candidates who plan to own and actively manage a business in New Brunswick. There also needs to be a monetary investment made. |
| Atlantic Immigration Pilot Program | For candidates who have skills in one of the labor market shortages in New Brunswick, Nova Scotia, Prince Edward Island or Newfoundland & Labrador. |
Express Entry System
The Express Entry system was created in 2015 to fast-track the three federal programs to be processed in as little as six months. These programs are the Federal Skilled Worker Program, the Federal Skilled Trades Program and the Canadian Experience Class.
To start an application for one of these programs, candidates need to create an online profile through the Express Entry system. This profile will be awarded points according to criteria outlined by the Comprehensive Ranking System (CRS) and, if eligible, entered into the Express Entry pool. The highest-scoring profiles will then be issued with Invitations to Apply (ITA) for permanent residence in draws that typically happen every two weeks.
CRS Criteria Awards Points For:
- Age
- CLB Language proficiency (English and French)
- Level of Education (In and outside Canada)
- Work Experience (In and outside Canada)
- Arranged employment
- Provincial Nomination achieved
- Siblings living in Canada as permanent residents/citizens
- Your spouse’s profile (if married)
